Bonsai Media create stunning online stores that are easy to use
Ecommerce Websites
6 Reasons to choose us:
- Australia's best looking websites
- NO ONGOING WEBSITE FEES! All you pay is our initial fee to build your online store
- No training required. Our intuitive system lets you upload products and manage your store with ease
- Australia Post shipping calculator
- Accept major credit cards or take payment with PayPal
- Keep track of your product / stock levels. Our ecommerce web site sends you a reminder when you are running low on a particular product.
- We could not be more impressed with Bonsai Media. The team provided exceptional service (even post website production!), which was personalised and friendly, yet professional, and their ability to listen to the client and produce results was spot on. The quality of the website they developed for me was outstanding and well beyond my expectations. Their work was also very well priced
I would highly recommend Bonsai Media. 
Natalie - The Pet Shop Girls petshopgirls.com.au
Everyone likes getting something for free. When setting up your online store consider offering free shipping as a strategy to
get ahead of other ecommerce websites
and quickly attract more customers. You can also reduce shopping cart abandonment, as no one likes hidden costs or being surprised by high postage fees as they near the end of the checkout process.
Consider the following ecommerce websites
, the Book Depository and ASOS, both offer free delivery. The Book Depository is an online book store based in the UK. Their strategy is to beat competitors on price, while maintaining great customer service. Offering free postage to over 100 countries was one way they differentiated themselves other ecommerce websites. The company quickly gained a large market share and was recently purchased by Amazon. ASOS is a well known clothing company based in the UK that sells mainly online. After offering free worldwide delivery they have found that customers made smaller purchases more often. As a result they saw a dramatic increase in the number of sales but were slower to see an increase in profit. ASOS view free worldwide delivery as an important long-term strategy.
Offering free shipping, however, isn't a foolproof solution. You must be careful to calculate the proper costs to your business and its impact on your profitability.
If you're thinking about offering free postage consider the
costs and benefits to ecommerce website
based businesses. Be aware of the impact of shipping charges on your profit margins, as well as how you will absorb the shipping and handling costs if you decide not to pass these costs onto your customers. Test the waters to see if the profits from any increase in sales will be enough to cover the costs of a free shipping strategy or if you will have to increase the price of your products. Ask yourself, is free delivery something that all your competitors are doing, could you use it to differentiate your product and
how likely is it that competing ecommerce websites will copy your strategy
?
If
offering free shipping isn’t going to increase your profits consider offering
free shipping if customers spend over a minimum amount, free shipping on selected items only (choose the ones that have the biggest profit margins for you), free shipping for a selected time only or free shipping on returned items. And if you decide that free shipping isn’t the best solution for your online store simply be upfront about shipping fees and inform customers early in the check out process. Make sure that you are correctly calculating postage, as not all ecommerce websites are equipped to do so. Storekeeper online stores will never overcharge your customers as the Australia Post shipping calculator is used.
